The evolving digital landscape is moving at a faster pace than ever before, predominantly driven by new digital technologies. As a result, consumer behaviour is constantly changing. Consumers have easy access to information and they can connect with brands through different digital platforms – websites, search engines, social media, e-commerce stores, price comparison and product review sites.
In this complex digital ecosystem building brand awareness, increasing customer engagement and driving sales or repeat purchases requires a data-driven digital marketing strategy.
Audience data is at the heart of our digital marketing strategy here at Creative Factory. We collect and analyse large volumes of data from different digital touchpoints to develop actionable insights and a data-driven marketing strategy. We help you answer key questions, including:
We provide our clients with a bespoke digital marketing strategy that solves a set of business challenges. Our senior digital marketing experts will work with you to pinpoint opportunity in your industry sector.
With a wealth of experience in travel, finance, consumer packaged goods, retail, fashion, property, charity and education, we can help your business develop and attain its goals with a sound digital marketing strategy.